Abdul Aziz, Abdul Husenudin, Laeli Junaedi, Muhammad Agil Zan, Muhammad Ibnu Aqil, Nadia Putri Utami Diets, Putri and Siti Munazilah 2026. THE ROLE OF PRODUCT INNOVATION AS A STRATEGY TO INCREASE UMKM SALES AT CV ISEKAI AUTO CLEANER. Journal Informatic, Education and Management (JIEM). 8, 1 (Feb. 2026), 1009~1013. DOI:https://doi.org/10.61992/jiem.v8i1.294.